What does Brene Brown have to do with Tomuno’s customer service?

Brene Brown - The Power of Empathy

The Power of Empathy

Someone I know who I care about and respect very much turned me onto Brene Brown. For anyone who has not heard of her I highly recommend they Google her TED Talks.

This may sound quite cheesy but alas I am a cheesy fellow ha ha. Her recommendations on vulnerability have honestly made a big difference in my life. It is quite a scary thing to expose oneself, but it is something that is, in my opinion, vital for meaningful relationships.

But as to how it guides customer service? What in the world does Brene Brown have to do with customer service? Even before I heard about her, my philosophy about interacting with customers has always been:

1) I am lucky that they chose me in the first place and
2) Empathy. I always try to look at things from the customer’s perspective.

It is a bold statement to say that a company tries to live up to what Brene Brown suggests about empathy. And I am not sure we accomplish this every day with every encounter. But I honestly feel we do definitely try.

Owner, Tomuno

When I first saw her TED Talk to be honest it was a bit complicated and I had a little difficulty understanding it all. I am embarrassed to say this cartoon was what actually crystallized it for me ha ha. Why not take a look at the cartoon version of her talk today?

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