Hot vs. Unheated Yoga Mats

My name is Rob. I am the owner of Tomuno, an eco-friendly, community-focused business located in Boston, MA.

I often get asked why do we label for unheated yoga? What’s the deal ha ha?

I’d love to hear your thoughts on my answer as I do wonder if I am giving the best answer to yogis?

The reason why we label our yoga mats for unheated yoga is as follows:

Tomuno is just trying to sell yoga mats the way yoga teachers told us to. We are primarily sold though yoga studios nationwide. There is an ideal setup for unheated yoga and a completely different one for hot yoga:

HOT YOGA: Yoga teachers say you need a hot yoga towel and a cheap ‘smooth’ PVC mat so your towel does not bunch up. Why buy a nice mat if it is hidden under a towel? In addition, the salt from sweat and abrasive yoga towels grind through yoga mats in hot yoga. Why not save your money?

UNHEATED YOGA: A towel would feel weird and they don’t work (they need to be wet). For unheated yoga, you want a ‘nice’ mat that is very grippy.

There are several types of yoga mat raw materials but the major 3 are: PVC/PER, TPE, and Rubber Tree Sap. Rubber is the most expensive raw material but in our opinion it is the grippiest. This is why it dominates the top of the yoga mat category and why it commands such a price premium over plastic mats. Millions of yogis can’t be wrong!

Sincerely,

Rob
Owner, Tomuno

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